Maximise Christmas Sales with Voucher Connect
The festive season is here, and it’s high time to make your voucher store outshine everyone’s! Christmas is not just about December revenue – it’s a prime time to engage with your customers, enticing gift sales, and hooking future sales opportunities right into 2026. With Voucher Connect, you can turn festive shopping fever into lasting customer engagement and all-important loyalty.
Here’s how!
1. Gift Boosters! With Christmas Bonus Vouchers…
- Everyone loves a bonus at Christmas! Offer vouchers with added value to make gifts more exciting, and to ensure they buy from you and not from “them”. You can encourage early purchases with incentives like “Buy a £50 voucher, get £5 free to spend in-store in January” or “Christmas special: redeemable anytime in January.” (IMPROVE THIS – IT’S PRETTY WEAK AS A SUGGESTION)
- Bonus vouchers create urgency and highlight your brand as convenient to the gift purchaser, and generous to the gift giver. Win-win.
- Promote the campaign digitally to your followers, “Give a gift that keeps on giving!” – to encourage ‘buy now’ clicking.
2. Decorate Your Storefront for Christmas and Customise Your Vouchers for Seasonal Gifting
- Add Christmas colours, festive banners, snowflakes, or gift icons to make your online store ready for its busiest season ever.
- Create a “Christmas Gifts” category to guide shoppers to easily find the perfect presents, reducing abandoned carts and analysis paralysis.
- Add countdown timers for Christmas delivery cut-offs etc. to encourage people to purchase today.
- Feature bestsellers and popular bonus vouchers on your homepage and promote these with engaging customer-focused slogans.
3. Run Christmas Competitions for Engagement – and Here’s Why Competitions Are Powerful
- Competitions raise business awareness and visibility, boost traffic, social shares, and email signups.
- Christmas Competition Ideas
- 12 Days of Christmas Giveaway: Give a daily prize for 12 days in December, including vouchers, gift bundles, or festive experiences.
- Social Media Festive Contest: Ask customers to share their favourite Christmas moment or tag friends for a chance to win a voucher.
- Hidden Voucher Hunt: Hide “secret” vouchers on your website or social channels for customers to discover.
- Referral Challenge: Encourage customers to refer friends for a festive bonus reward.
- Make competitions visually festive: banners, emojis, and Christmas-themed images.
- Promote competitions via email and social media to increase participation.
4. Promote Christmas Experiences, Not Just Vouchers
- Position vouchers as experiences: “A Christmas Dinner for Two” “Relaxation Spa with Friends” etc.
- Bundle vouchers with seasonal extras (e.g., a small gift or digital Christmas card) to make them feel unique.
- As the 25th draws closer, highlight that vouchers are perfect for last-minute shoppers or those secret-santa gifts for friends and family.
So – Wrapping everything up… (pardon the cheesy pun)
Christmas is a season of giving and with these pro tips, you can make every voucher, competition, and storefront design sparkle. From festive bonus vouchers to custom festive storefronts and engaging competitions, Voucher Connect gives you the tools to maximise your holiday sales and delight your customers. Don’t waste this sparkly opportunity!