You can add tracking code to your storefront to help you understand how your customers arrive at your storefront and how they behave.

Adding tracking code to your website can help you where your visitors are coming from, how many there are and much more. 

I’ll show you how to add tracking code for Google Analytics, but the same approach will work for many different tracking systems, such as Facebook Pixel, Hotjar and more. 

How to add Google Analytics tracking code to your storefront

Head over to Google Analytics, and set up your account. 

When you get to the question What do you want to measure?, choose Web.

In the field that asks for your website URL, enter your storefront URL. 

To copy your storefront URL to your clipboard, you can use this button on your dashboard:

Once you’ve set up your site in Google Analytics, you’ll be able to find your tracking code in the tab called Tracking Info:

Copy the full tracking code to your clipboard and head over to your Voucher Connect settings.

Click on the Store Settings tab and scroll down to the Tracking Code section. Simply paste your tracking code into the input, and click save. That’s all there is to it. Data should shortly start appearing in your Google Analytics dashboard.